Ritual Sister
The Project
Led art direction and photography for an ad campaign for Ritual Sister, a jewelry brand rooted in the ancient tradition of beading and the celebration of sisterhood.
The Approach
Crafted imagery influenced by Baroque and Dutch still‑life aesthetics, using dramatic composition and rich texture to elevate the brand’s narrative.
The Result
A visually striking campaign that honors heritage while presenting a modern, emotive expression of sisterhood.
Ad Campaign
Art Direction, Photography